Apparently, SI subscribers can opt out of receiving the swimsuit edition.
The invitation to swap models in string bikinis for an extra issue of bats, rackets, Steve Rushin and Rick Reilly has clearly emboldened the magazine's readers. So far, 25,829 paid subscribers, out of Sports Illustrated's total of 3.2 million, or 0.8 percent, have asked not to receive the swimsuit issue.
Interesting.
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