« Its Official: Mailing Lists are Social Software! | Main | Experiential Marketing? »

January 13, 2005

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341c746a53ef00d83421f73c53ef

Listed below are links to weblogs that reference Buzz Marketing (good) vs Stealth Marketing (bad):

» The Sneaky Side of Viral Marketing from James Archer
Word of mouth is powerful, complex, and elusive -- the holy grail of promotional campaigns. Anything that valuable should be pursued, but do some agencies take viral marketing too far? [Read More]

Comments

The comments to this entry are closed.