If this isn't WOM Marketing, I don't know what is.
Anti-Bush Game...driving traffic to...American Fear Clothing. Will all clothing lines have in-house WOM video game developers in the future? The rhetoric is a bit extreme. I am not linking to it, because I support it. It is definitely interesting from a political as well as marketing perspective, though.
A co-founder of stumbleupon linked to my review of stumbleupon from stumbleupon. Cool and Confusing, I know.
This led me to check out his personal site. He has some very interesting things going on...
First is InOrder.org. It is a collaborative tool for helping people to refine search terms. Looks like a perfect plug in for ask jeeve's clustering technology? It is a bit buggy, but a very interesting concept.
Second is called meme. Meme is an advice rating service. People offer advice and then people rate it "+" or "-".